Hello. I'm Gary, a copywriter/creative director in Portland, Oregon.

I've got 20+ years building national brands including Chevrolet, Chrysler, Jeep, Dodge, JELD-WEN, and Kaiser-Permanente. I'm good at translating complex subjects into memorable creative work that resonates across television, digital, and print, balancing creative instinct with modern production efficiency.

I like to lead as a player/coach through concept, presentation, and production, keeping strategy and deadlines top of mind. It's a fun job and not worth getting big-headed or overly stressed about. So I don't.

Please have a look around to learn more about me. For example, that’s me on the cover of Florist Magazine (I'm wearing the #38). Dad was editor of the magazine which made me a nepo baby before it was cool. Not that it’s cool.

EXPERIENCE
Eversana, Chicago/Portland, 2025-Jan 2026, Associate Creative Director
Senior creative lead on the AbbVie account.

VML, Seattle/Portland, 2025, Senior Copywriter
Lead CRM writer on Metro by T-Mobile account with emphasis on SMS and email communications.

Commonwealth McCann, Detroit/Portland, OR, 2021-2025, Creative Director
Working creative leader on the Chevrolet brand account producing national campaigns.

HMH, Portland, Senior Copywriter
Freightliner Trucks, Thomas Built Buses, Western Star Trucks, Structurlam mass timber, TriMet public transit.

CMD, Portland, Associate Creative Director
Player/coach for JELD-WEN windows and doors, Western Star trucks, and new business.

GSW, Columbus, OH/Portland, Director/Creative Wave
Part of a mercenary creative team assigned to conceptual projects in this leading pharmaceutical agency.

BBDO, Detroit Associate Creative Director/Copywriter
National brand work for Chrysler, Jeep and Dodge.

EDUCATION
School of Visual Concepts, Seattle
The best way to beef up your book in the Pacific Northwest.
Michigan State University
Majored in Advertising, minored in Tomfoolery.